We are thrilled to announce that True Fit, the leading Fashion AI platform tackling size and fit for retailers, has been named 2023’s 'Retail Tech of the Year' at the National Technology Network Awards in London.
May 26, 2023
The National Technology News (NTN) Awards are a celebration of the best and brightest technology solutions across industries. The 2023 awards were held at the London Marriott on May 25, 2023, with 31 awards presented to the most impressive innovators in tech: from AI and the Metaverse to Customer Experience and Cyber Security – and beyond.
“True Fit is honored to be recognized for bringing the power of AI to solve Retail’s top friction point for consumers when shopping fashion online: uncertainty around size and fit.” says Jessica Arredondo Murphy, True Fit Co-Founder & COO.
The Retail Tech of the Year shortlist spanned a diverse set of businesses and solutions, with an emphasis on technologies that help retailers create a better, more efficient customer experience. True Fit’s commitment to AI innovation in Fashion Tech earned them the distinction of category winner.
“The infinite permutations of fits, sizes, brands and styles combined with personal preference and unique bodies creates a perfect storm of complexity for retailers, brands and shoppers. We are proud to have built an AI solution that prioritizes making shopping easy and fun” said Arredondo Murphy. “We’re so proud to be recognized for our efforts to help our retailers delight and retain their customers.”
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About True Fit
True Fit is the fashion industry’s most comprehensive AI platform decoding size & fit to connect shoppers seamlessly to what they love. Central to True Fit’s solution is its Fashion Genome™, the world’s largest connected data set for apparel and footwear, which brings together shopper preference data from 80 million active members and size & fit data from 17,000+ brands across its global network of retailers.
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