Question 1

What is True Fit’s agentic shopping experience?

Accepted Answer

True Fit’s agentic experience brings fit intelligence into real-time shopping moments, so shoppers receive fit guidance naturally during discovery, search, and decision-making—not just at the end of the journey.

Question 2

Where does True Fit’s agent show up in the shopping journey?

Accepted Answer

True Fit can support shoppers across key surfaces, including product pages, product listing pages, homepage modules, and search—so fit guidance stays present wherever shoppers browse and decide.

Question 3

Why focus on fit and sizing in agentic commerce?

Accepted Answer

Fit and sizing are a primary source of purchase hesitation in apparel and footwear, and a major driver of shopper questions during AI-assisted shopping. True Fit is designed to handle those moments directly.

Question 4

What is “agentic intervention,” and when does it happen?

Accepted Answer

Agentic intervention is when True Fit steps in during moments of doubt—like uncertainty about size, concern about how a brand runs, or hesitation caused by availability—so shoppers can move forward confidently instead of abandoning or size-sampling.

Question 5

How does True Fit reduce “dead ends” during browsing?

Accepted Answer

True Fit helps prevent dead ends by applying fit context earlier in the journey—so shoppers are less likely to spend time considering items that won’t work for them due to size mismatch or availability.

Question 6

What is Personal Size Filtering on product listing pages?

Accepted Answer

Personal Size Filtering uses fit intelligence to tailor browsing so shoppers can focus on items that align with their recommended size—reducing fatigue and helping shoppers find viable options faster.

Question 7

How does True Fit work with search?

Accepted Answer

True Fit does not replace site search. It adds fit context that helps shoppers avoid doubt and dead ends by aligning discovery with what’s likely to fit successfully.

Question 8

How does True Fit keep fit guidance consistent across channels?

Accepted Answer

True Fit is designed to deliver one coherent fit experience across surfaces—so guidance stays aligned whether a shopper is browsing, searching, or asking questions.

Question 9

What is dynamic size chart creation and management?

Accepted Answer

True Fit can generate and refine size charts using real cross-market sizing data and actual purchase outcomes, giving shoppers an additional reference point while keeping sizing information current over time.

Question 10

How do dynamic size charts support Agentic Engine Optimization (AEO)?

Accepted Answer

Dynamic size charts create valuable, structured fit and sizing information that helps agents understand products more accurately and position them appropriately across major agent platforms.

Question 11

What business outcomes does the agentic experience support?

Accepted Answer

By reducing hesitation and preventing dead ends, True Fit supports higher conversion, fewer fit-related returns, and stronger repeat purchase behavior.

Question 12

How do shopper profiles improve agentic experiences?

Accepted Answer

When shoppers share and save their fit preferences, retailers gain privacy-compliant first-party data that can personalize future touchpoints through supported integrations, such as Shopify.